Terms of Service

These Terms of Service (“Terms”) are an agreement between HueOfMe, Inc., a Delaware corporation doing business from Arizona (“HueOfMe,” “we,” “us,” or “our”), and you (“you,” “your,” or “user”). By accessing or using our website, marketplace, and related services (the “Platform” or “Services”), you agree to these Terms.

1) Definitions

• Platform: the HueOfMe website, applications, and related services.
• Client: an individual or entity who books and pays for beauty services via the Platform.
• Technician: an independent beauty professional offering services on the Platform.
• Booking: a confirmed reservation for a service.
• Fee: the amount retained by HueOfMe for facilitating a Booking.
• Account: a registered user profile on the Platform.

2) Platform Role

HueOfMe is an online marketplace. We do not provide beauty services and do not employ Technicians. Technicians act as independent contractors solely responsible for licensing, insurance, safety, and service quality.

3) User Conduct

You must comply with applicable laws and treat other users respectfully. Harassment, discrimination, fraud, or illegal conduct may result in suspension or termination of your Account.

4) Accounts

You are responsible for your Account credentials and all activity under your Account. Notify us promptly of unauthorized use.

5) Bookings, Payments & Fees

Marketplace listings, pricing, and payment methods are presented in-app. Taxes/fees may apply. Payments are processed by third-party processors (e.g., Stripe). If you confirm a Booking, you agree to the technician-specific terms shown during checkout.

6) Cancellations, No-Shows & Credits

If a Client cancels a Booking less than 24 hours before the scheduled start time, the Client authorizes an automatic, non-refundable Late-Cancellation Fee of USD 20.00, retained by HueOfMe as a platform fee. If the Client fails to appear for the scheduled service (“No-Show”), the Client authorizes an automatic, non-refundable No-Show Fee of USD 50.00, also retained by HueOfMe.

If a Technician cancels a confirmed Booking, HueOfMe will automatically issue the Client 10 platform credits to apply toward a future Platform Booking Fee (credits are not cash and do not apply to a Technician’s service price unless explicitly stated in-app).

7) SMS Program Terms

HueOfMe may send you transactional SMS related to bookings and account activity (e.g., confirmations, reminders, reschedules, cancellations, support notices) if you opt in.

• Opt-in: During signup/booking on hueofme.com by checking a consent box, later in Account Settings, or by texting START to our HueOfMe SMS number (as shown in your account or within our messages).
• Opt-out: Reply STOP to cancel at any time. For help, reply HELP. We honor START/UNSTOP to re-subscribe.
• Frequency: Recurring messages; frequency varies by activity (typically 1–4 messages per appointment). Message & data rates may apply.
• Carrier disclaimer: Carriers are not liable for delayed or undelivered messages.
• Links: We use first-party links on our own domain (no public URL shorteners). Consent is not a condition of purchase.

Our handling of mobile numbers and SMS data is described in the Privacy Policy.

8) Intellectual Property

The Platform, including content, logos, and trademarks, is owned by HueOfMe or its licensors and protected by law. No rights are transferred except as expressly stated.

9) Data License & Processing

You grant HueOfMe a worldwide, royalty-free, sublicensable license to use, reproduce, adapt, publish, and display content and data you upload solely to operate and promote the Platform, improve our products and services, and meet legal requirements. HueOfMe does not “sell” personal data under applicable privacy laws.

10) Disclaimers

The Platform is provided “as is” and “as available.” To the fullest extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement.

11) Limitation of Liability & Release

To the maximum extent permitted by law, HueOfMe is not liable for any indirect, incidental, special, consequential, or punitive damages, or for injuries or damages occurring before, during, or after services arranged via the Platform. You release HueOfMe from claims arising out of interactions between Clients and Technicians. This does not limit liability for gross negligence or willful misconduct.

12) Indemnification

You agree to indemnify and hold HueOfMe harmless from claims, damages, and expenses arising out of your breach of these Terms or your interactions with other users.

13) Changes to the Terms

We may amend these Terms at any time. Revised Terms take effect immediately for new users and 30 days after posting for existing users. Continued use after the effective date constitutes acceptance.

14) Governing Law & Venue

These Terms are governed by the laws of the State of Arizona, USA. All disputes shall be resolved exclusively in the state or federal courts located in Maricopa County, Arizona, and you consent to personal jurisdiction therein.

15) Severability

If any provision is held unenforceable, the remaining provisions will remain in full force and effect.

16) Contact

Questions about these Terms? Contact christianchavez@hueofme.com.